Why You Should Join Instagram to Promote Your Business
This post was last updated on April 5th, 2021
Recent research shows that the social platform Instagram has over a billion active users monthly. Most people check their news feed and account on the mobile application at least 20 times per day. The importance and influence of Instagram is rising constantly every day so the success that your business is able to reach is limitless with a dedicated strategy developed on the social platform. Since its development Instagram proved that it can be a place where you can create a really powerful marketing strategy that can expand the visibility and the presence of your business.
The mobile application Instagram was first developed back in 2010 with the main idea of being a social network for sharing good photos and videos. As the years passed by, Instagram managed to rise its popularity worldwidely. Now people from all points of the Earth are able to communicate easily with each other, moreover businesses of all kind are taking great benefits owing to Instagram. With the variety of different users from different countries you might never heard of, you have the ability to target the audience that is strongly related to your niche. The mobile application Instagram evolved even more over the past few years as in 2019 a new feature has been added which allows you to sell your goods and services directly from the application. You can post a picture of your product, a description of how it is made and how it works and a price tag. This feature is called “shoppable post” and it provides a clickable connection which leads to purchasing directly from the price tag. Survey shows that 60% of the users on Instagram actually are purchasing products and services from the application. Well,the results speak for themselves and we cannot ignore it.
Every business has the chance to be closer to their customers’ base in order to become trustworthy, and avoid being just another random faceless company with low communication with their customers. You can present your goods and services in many ways – publications, stories, even live videos which also allows you to speak with your audience directly. You can capture live videos related to different topics for example the process behind-the-scenes and the environment at your office. It is a great way to build trust with your customers, showing the human side of your business. Here you can find the best Instagram growth services. Everyone wants to grow their presence online and become more popular amongst the average user in order to gain influence on specific platforms. The use of an organic Instagram growth service can be extremely beneficial in doing this.
Moreover Instagram is a great place where you can reach many new potential customers in the form of followers. You can attract people to check your Instagram page and follow you by uploading great, interesting and unique content. Also there are different social media companies that give you the opportunity to buy followers on Instagram to make your page looking already established and / or popular. If you decide to go that way, just make sure that your post likes are at least 10% of your total following. This is considered a good engagement rate and your page will appear natural to users. If you struggle to keep to that percentage you can always buy likes on Instagram. Such companies are delivering different services that are able to boost the growth of your Instagram account.
Another marketing strategy that can increase your sales and maximize your income is collaborating with influencers. Influencers are people on Instagram that managed to gain many followers also become popular on the social platform and to establish them as a loyal audience. They have the power to influence their audience so you should think of collaborating with relevant influencers because they are able to spread the awareness of your brand to their audience with just a few posts which will also improve your sales. In order to receive more traffic you should put relevant hashtags when you upload content as well.
You should definitely start building your presence on the social platform Instagram in order to reach many new people that can easily become your customers. So take the tips we mentioned in this article and start earning more money.
If you want to learn more about how to develop your social media presence or in general, kindly follow this link for more information!
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