How YouTube, ConnectPal, and Other Sites Can Boost Your Beauty Vlogging Career
Beauty bloggers have recently taken the internet by storm. All ages, nationalities, and genders of people scour the web for vloggers that produce looks they love and can recreate at home. Influencers like James Charles and Nikkie de Jager of NikkieTutorials share their reviews of new cosmetics products, instructions on how to achieve makeup looks, and makeovers on friends attract millions of followers and views on their videos.
So how do you break into the beauty vlogging world? Use these tips.
Start Vlogging on YouTube
YouTube is easily the world’s most-used video sharing site. With millions of visitors every day, it’s a good place to start putting your content out into the world. Before you start, film a few videos of your authentic personality and beauty style. You then have premade content to share while you make more. This ensures you can keep to a regular posting schedule, which many fans value in a vlogger.
Make sure to tag your video and add keywords to the title so people actually see your content. Share it to your personal social media, too! You can also upload your content to other video platforms like Vimeo and TikTok for even more views.
Build a Brand on Instagram
Building a brand is what will help you stand out in a sea of aspiring beauty vloggers. Figure out who you are, what your style is, and what message you are trying to convey. Once you find a unique angle on the beauty world, you’ll be more appealing to viewers. Just make sure that whatever you choose is actually the real you. Fans can spot a phony a mile away and will quickly find another vlogger to follow instead.
Use Instagram to share photos of your finished looks or short clips of your video as teasers. Include an introductory post explaining who you are and what you do to introduce yourself to potential fans. If you can, create a fun logo and use it on both your YouTube channel and Instagram page to build your brand’s continuity.
Offer Exclusive Content on ConnectPal
After you’ve gained a following, it’s time to reward your fans with some exclusive content. Open an account on ConnectPal, a social media platform where fans pay a monthly fee to view the profile of their friends or favorite celebrities. In return for their profile subscriptions, you can give your fans sneak peeks at new videos and exclusive behind-the-scenes videos or photos.
People love to feel like they are in on a secret. That’s why exclusive content can not only excite current fans, but attract new ones as well. The internet allows us to have real interactions with people of all levels of fame,and having a ConnectPal account allows you to build close, friendly relationships with your fans.
Becoming a beauty vlogger when there’s so much competition for viewers can seem impossible. Follow these steps to establish yourself and share your passion for cosmetics with the world.
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