How To Use Instagram Memes To Boost Engagement

The meme is actually has been around since the ’90s, but it only became popular last 2005 and it continues to evolve ever since. In today’s time and age, memes are taking over the internet, especially on all social media platforms. 

Memes play a vital role in boosting engagement, especially on Instagram. It already helps lots of brands when it comes to promoting awareness and building brand identity. Here you can buy Instagram followers app.

If you haven’t tried using memes in your social media marketing, we have provided below simple ways on how to use Instagram memes to boost your posts engagements.

Use an eye-catching meme caption

Make sure your memes are recognizable and can easily draw the attention of your target audience. You can use existing or already popular memes and repurpose it by changing its caption that is relevant to your brand. Moreover, you don’t have to put a lot into your caption but make sure it’s eye-catching. Use words that encourage your target audience to comment and start conversations and when they comment, make sure to respond with a quick confirmation or a string of emojis. 

Use a meme that encourages sharing and tagging

Whenever people see interesting and funny memes, the first thing they do is that they will immediately tag either their friends or loved ones. You can use that for your brand advantage by creating memes that are shareable-worthy. Create or look for an entertaining meme. Moreover, don’t be afraid to prompt your followers to tag and share your Instagram meme with their friends and family, especially if you are confident that you have a good meme. With this method, you can further grow your audience and followers organically.

Use a meme that promotes your brand

While almost all meme that you see on Instagram effectively creates an online community, not all of them can be used for your brand. When choosing a meme for your marketing campaign, make sure that it is relatable as possible to your brand. Choose a meme that can show off what your business is all about. Furthermore, you can also create a meme that uses your own product to entertain. In that way, you are drawing the attention of your audience to your product indirectly. 

Use a meme that is currently trending

The power of a meme doesn’t last long, so use it to your advantage while it is hot. However, as stated earlier, only use memes that are relatable to your brand. Moreover, you should only use a meme occasionally, because otherwise, using a meme regularly will only turn your brand’s Instagram page into a meme account. Besides, publishing too many memes will only confuse your followers. After choosing a popular meme, make it a habit of publishing them on a particular day of the week. By doing this, it will give your audience time to engage in your posts. 

Use a meme that uses viral tweets

Using viral tweets to create a meme is now becoming a trend by repurposing the Twitter content to make it funny and entertaining. However, don’t forget to include the original creator of the twitter content in your meme to avoid copyright issues. Since most people are already aware of the viral tweet, they can easily relate if you put it on a meme. This approach can effectively boost your Instagram engagement and even attract new audiences.

Final Thought

Memes are still growing in popularity when it comes to attracting audiences to boost Instagram engagements. It is essential to include in your marketing campaign for increasing brand awareness and if you want to get ahead of the competition.