How to Use Display Mannequins to Impress Customers

Mannequin display is a silent salesman of goods and it shows the clothes physically and intuitively. A successful mannequin display can establish and strengthen the brand image as well as create a good sales environment. Here are some tips on how you can display mannequins in your store to impress customers.

1. Pick a reasonable color matching

Color is the first thing we notice when we look at a set of clothes. In clothes matching for the mannequin display, similar colors are often used together because they do not only make customers feel more relaxed but they also highlight the fabric of clothes. However, there are some concerns when it comes to matching similar colors together. This is because the window lights should be coordinated to show the layer and natural creases of the clothes. Besides, even if they all have similar colors, there should be some highlights on the whole outfit created with accessories or specific patterns on clothes.

2. Focus on the color echo

When we say “color echo”, what we mean is that in clothing collocation, various colors are used in different parts while two of them are the same. For example, a top has the same color as the shoes, or the bottom has the same color as the earrings, etc. Color echoes can achieve a visual balance. A display showcase manufacturer would also be able to assist with using their display showcases in addition to jewelry mannequins. 

3. Select the proper mannequins

In addition to the color matching, it is also important to select eco-friendly mannequins carefully that match the style of the store. A high-quality mannequin can magnify the advantages and brightness of the clothing as well as improve its overall look. When customers look at the mannequin, they are also imagining how they would look like in these clothes. Therefore, a mannequin plays a significant role in a customer’s overall impression of the clothes. However, mannequins shouldn’t be too complicated to distract customers. That’s why most clothing stores choose mannequins in solid and pale colors. An inferior-quality mannequin with a rough surface may cause an uncomfortable feeling. This will leave the impression that the quality of the clothes you are selling may be as bad as the mannequin’s one. So it is essential to choose the right mannequin.

If you want to show the individuality and uniqueness of the clothes you are selling, the stereotyped white model may not be enough for you. Some mannequin made of special materials can be taken into consideration, such as transparent or translucent models with unique textures. Posh concept provides eco-friendly and recyclable mannequins with longer visual and service life. They offer mannequins with various special surface finishing, which offer unlimited possibilities for your creative design. 

Creative models make clothing more special and lively, and so motivate customers to go into the store. 

4. Start with a flexible collocation of tighter and looser clothes

A mannequin with a well-proportioned physique still can not look good in an ugly outfit. That is why it’s important to match clothes with different tightness to naturally accentuate the body lines. For example, when the top is loose, a tight bottom accentuates the legs and elongates them to make the whole outfit look better. If the top is a bit too tight, it will be more stylish with loose bottoms. Of course loose tops can also be worn with loose bottoms, but in this case, the waistline should be accentuated. If there is no prominent waistline, it will make the whole collocation appears flabby and feckless.

5. Pay attention to the right accessories and props

The last point you should pay attention to is accessories and props. Accessories can embellish the clothing by echoing color on a part of the clothing. For example, good use of belts can raise waistline so as to show a better figure. At the same time, the wise use of props and an appealing mannequin display can affect your customer’s first impression of the store and their decision whether they will enter the store or not. 

For more information, please visit: http://www.pcmannequins.com/