5 Basic Hacks To Earn Money Online
Nowadays, you don’t have the need to have a magnificent infrastructure with lots of efficient employees to manage the large business set-up. As the technology is advancing, people can easily use any corner of their homes to dedicate it for operating their business online. If you are endeavouring to start your own business but you have shortage of funds, then building your brand online is one of best options to reach to world wide audience economically.
Since you don’t have a big budget but have incredible business ideas and tactics, then you can easily establish your brand name and goodwill using the power of Internet. Most businesses are opting for the online mode as it provides an unconventional and sophisticated approach to the business without requiring them to personally tap their target customers. There are many websites, especially the e-commerce ones, that have marked multiple fold growth within a short period of time despite having low budget.
If you want to be a smart entrepreneur, then you cannot afford to lose your online presence. Create your brand awareness online by reading these 5 basic hacks to earn money online and get benefited by the potential of the Internet:
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Know How Your Product Or Service Is Perceived Before It’s Launch
Before launching your product, analysing whether your product or brand will receive a positive response or not is a must. But asking your colleagues, friends or family members regarding the product and considering it as a valuable feedback will be your biggest mistake. People who have emotional attachment towards you will always praise you. Rather share your product knowledge with people who are not in your social circle. You can start a pre-launch campaign for your product and aggressively market it via social networking sites and if the response is positive in terms of advance orders, then this is the signal to embark ahead. You can even conduct surveys with your target audience to know how well the product is be suitable for their needs.
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Create Your Website
Since you have decided to run your business online, having a website is essential to pitch your products or services. Your website is the digital representation of your brand and it has to be designed in line with the core concepts of your company. There are many competitive brands out there who are excelling in terms of their interaction with their customers online. Focus on ease of navigation, fast loading, premium user experience and less cluttered outlook of your website so that your potential customers find you highly professional and ethical. Follow these easy steps to create your own website without shelling out much money:
- Select a CMS (content management system) like WordPress to get unique and infinite user friendly themes for free. You get endless customisation options with proper tutorials so that designing your own website is easier than ever. It also ensures super fast load times to keep bounce rate of your website is low.
- After creating your website, you will require to sign up with a hosting service such as HostGator or GoDaddy so your website gets a space on their servers and shows up on the Internet.
- Don’t forget to add e-commerce plug-ins in your website so that you don’t let go the opportunity of earning side income. WooCommerce, WP eCommerce and MarketPress are some of the most popular plug-ins alongside the Google Adsense, where you just need to sign in and allow ad widgets in prominent places so that relevant ads are displayed automatically on your website and you get incentives for genuine clicks.
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Update Yourself About Potential Rivals & Target Customers
The key to effectively promote your business lies in properly researching about your competitors and complementary brands that your prospective customers may look for. Use the search engines effectively to know what your rivals have come up with and how your rival brands are being perceived by the customers. Keep a track of their current and upcoming activities by viewing their social networking accounts so that you can devise your counter plans accordingly and save your brand from facing the loss in terms of potential customers.
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Streamline Your Action Plan For Effective Sales & Marketing
Setting your targets for a week, month or quarter is the first step for planning your actions. Initially you must set target for the sales in number of units, subscriptions, sign-ups, likes or followers on social media, etc. If you have this criteria set with you, then you know where to start working from.
One of the best way to rapidly gain feedback and acceptance for your product and services is through posting about your offerings on social media sites such as Facebook, Twitter, LinkedIn, Instagram, etc. These sites help you in enhancing your brand presence and awareness and if you are able to hit the right audience with effective content and product, then you will see how your website gains popularity instantly. You must experiment by posting 3 to 4 posts containing images, videos or content about your offering on social media account each day so that your followers can view it on their accounts. Analyse the kind of comments people make and don’t forget to reply to the relevant questions. Devise a separate plan for marketing through social media.
Another most contemporary and free marketing strategy is blogging. You can either have blogs on your own site or guest blog on other sites. You can search for the trending blog topics relative to your stream on the search engines and thereby give your valuable inputs in an interactive form to attract more people to your website. By guest blogging, you can develop content to augment your digital footprint and at the same time take the opportunity of capturing e-mails of the readers to contact them with vital company information. This can be done by showing a pop up message as soon as your website appears that prompt the customers to subscribe first and then enter the website for the relevant information.
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Individually Handle The Proceedings Of Your Business
There is no better option than handling all the online work of your business by yourself if you are facing money crunch. Being single handed enables you to have complete control on the processes and you get in-depth knowledge about building a brand online from the scratch. If you feel that you better had a guidance from experts, you can search for websites that provide expert advices for a pre-determined rate. While you work on the Internet, you won’t feel misguided if you know how to reap the benefit from Internet. Though business is a gamble, you must keep on searching new and upcoming strategies so that your website never becomes outdated.
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Snehashree Bhat
A young writer who loves to pen words from creative perspective. Passionate internet surfer, a versatile homemaker and a person who finds pleasure in adopting healthier and positive changes in her persona. An enthusiastic feminist who wishes to make serious changes in the stereotypical thought process of the society via the voice of her words.