Customized Beauty: Charette’s Personalized Skin Solutions

In the world of cosmetic treatments and skin care, there are products and approaches that claim to work — and those that actually work.

When skin solutions are truly customized, people can expect better results. This is the approach that skin care innovator Paul Charette, CEO of Charette Cosmetics, has brought to his celebrity medical spa. 

“I wanted to do it right or not at all,” Charette says, “Everyone else was doing basic treatments — that’s easy. I wanted to deliver cutting-edge solutions to my clients because that’s what they deserve.”

Those cutting-edge solutions include a high-quality, personalized range of solutions that allow clients to have their best skin and body ever — no matter what kind of skin they may have.

Big dreams of doing it differently

Paul Charette set out in the skin care world with big dreams of what he could accomplish — but a small budget to get things started. It was his unique set of offerings and drive that would ultimately lead him to establish a top-notch medspa. Charette proved early on that their inventive techniques, customization regardless of skin type, and combination treatments were going to set them apart from the competition. 

Charette built his empire gradually — taking small steps toward building a loyal customer base and adding state-of-the-art treatments piecemeal. Starting with just a single facial machine and one micro-needling pen, Charette Cosmetics now has full-service medspas in Atlanta, Dallas, and Miami that offer everything from dermaplaning to Botox to Morpheus8 Microneedling. 

Full customization

Because each client’s skin is unique, Charette Cosmetics approaches skin care in a completely customizable way. When Charette set out to design a product and service offering menu, he wanted to focus on treating the skin conditions and skin types often overlooked by other skincare specialists. 

For one, the spa specializes in treating ethnic skin, focusing on issues surrounding hydration, acne, hyperpigmentation, and hair removal. There can be a wide difference in approaches, at-home skincare products, and conditions that are particular to people with ethnic skin. “We have thousands of transformation pictures that prove our ability to cater to a range of skin types,” Charette says. “I started Charette Cosmetics because I believe everyone should be able to benefit from the self-confidence that comes from having great skin.”

“Everybody” includes noted celebrities, such as rappers Lil Durk and Latto, hip hop duo City Girls, actress Meagan Good of “Stomp the Yard” fame, and the Real Housewives. 

Regardless of ethnic background, Charette approaches each client from a customization perspective — analyzing their unique tone, issues, and requests to devise the right professional approach to achieve the best results.

“We treat aggressively, but safely. We are completely results-driven,” says Charette.

A wide range of options

From humble beginnings, Charette and his team have built a full-service med spa experience that offers a wide range of options for various needs. 

For clients who want to turn back time, there are six different laser treatments available. The Celebrity Laser Facial can promote natural collagen production and produce a youthful, glowing look. Carbon Laser Facials can help people with oily skin rejuvenate their look. For those with sun damage or broken capillaries, Intense Pulsed Light (IPL) treatments can reduce redness and the appearance of sunspots. 

There are a range of hair removal options available to clients through Charette as well, including the Pain-Free Laser Hair Removal, which is exactly as it sounds —- a pain-free way to eliminate unwanted hair. 

If lasers aren’t your thing, Charette offers a full collection of non-laser skin rejuvenating facials that nourish the skin, hydrate dry skin, and amplify collagen production for an anti-aging effect.
People with pigmentation concerns, such as new moms battling melasma, could benefit from the variety of chemical peels Charette offers. 

Charette has also become the go-to place for injectables of all kinds — from Botox to Kybella to dermal fillers and more. These injectables can help fill and shape everything from your forehead to your bottom. 

What makes Charette unique is their ability to address virtually any issue — large or small — that a client may bring to them. It is all part of their truly customized method of service.

“Don’t assume no one can help you with your issue,” Charette says. “We love a challenge, and it never hurts to do a consultation and get an expert opinion.”

Charette Cosmetics recently moved to a third location in Miami, and is not slowing down in terms of scale and growth. Paul Charette and his team are sticking with Paul’s original vision of the passionate pursuit of life-changing skin care. “I believe that if you have a passion for something, pursue it,” says Charette. “Don’t let anything get in the way, and — most importantly — surround yourself with a team of individuals who believe and share your passion.”